Principal Product Marketing Director
Industry analyst Forrester recently released The Forrester Wave™: In-Memory Databases, Q1 2017. The in-memory database market segment is growing at a 19% compound annual growth rate from 2016-2020, and there are many reasons for this solid growth rate. Forrester states that In-memory database initiatives are “fast on the rise as organizations focus on rolling out real-time analytics and extreme transactions to support growing business demands.” In addition, the massive amount of data being generated has fueled the growth of in-memory database solutions as customers look to extract value from the data they ingest.
The modern market has changed the way we perceive data. Data has become a form of capital, as it can provide deep insights into customer profiles, which in turn helps guide corporate strategies towards new revenue generating paths. The market has evolved so much that not only do companies realize that they have to digitize and process data, but market leaders are banking on their abilities to do so faster than their competition. Forrester explains this best when they comment, “An in-memory database is not just a nice-to-have option anymore — it has become critical to support next-generation transactions, analytics, and operational insights. No one needs yesterday’s data tomorrow!”
So what is an in-memory database? Forrester defines an in-memory database as “A database that stores all or most critical data in DRAM, flash, and SSD on either a single or distributed server to support various types of workloads, including transactional, operational, and/or analytical workloads, running on-premises or in the cloud.” Forrester also establishes the top in-memory database workloads commonly seen across various vertical industries as real-time apps that need low-latency access to critical business data, customer analytics to deliver improved customer experience, Internet-of-things (IoT) applications that can improve operational efficiency and mobile apps that need integrated data. Oracle believes the definition and use cases correlate well with why it was ranked as a leader by Forrester in the report. Providing an in-memory solution is more than dropping a database on flash storage or DRAM memory within a server. In-memory solutions are not standard IT solutions, but rather an IT solution that drives significant revenue or cost saving opportunities.
Oracle believes that it was listed as a leader for several reasons. The first being flexibility and choice, as customers have the option of choosing between two solutions, Oracle TimesTen In-Memory Database and Oracle Database In-Memory products. With the combination of these two options, customers can deploy any type of application — transactional, operational, and analytical. Oracle offers a third high-performance option, Oracle’s Exadata Appliance which is designed for larger in-memory footprints. In addition to its on-premise solutions, Oracle is one of the few providers that also offers a cloud based data management platform. This is a critical differentiator as many solution providers offer products that are capable of being cloud deployed, but very few provide a comprehensive platform that is purpose built, optimized and designed for the cloud. In addition to product choice, customers also have a choice of deployment. Customers can choose an on-premise solution, a cloud deployment, or a hybrid approach. Customers will benefit from a user experience that is 100% the same on-prem or in the cloud, and they can leverage their existing skills across both. As an example, a customer could choose a hybrid cloud deployment with their standard Oracle database on-premise, but leverage Oracle’s Database Cloud Service for in-memory options that provide orchestration, automation and management tools to help customers ensure they deploy a solution at its optimal potential.
Lastly, another parameter that Oracle believes helped elevate it to a leader position was its roadmap and ability to execute. Forrester cites, “Its road map includes performance enhancements with faster decompression using software-in-silicon, in-memory replication, a high degree of automation, in-memory flash extension, and NVRAM support.” In addition, this Forrester Wave reviewed Oracle’s 12.1 edition, but Oracle has since launched its Oracle Database 12c Release 2 for the cloud first. In Oracle’s latest release customers can experience improved data mobility, increased security and key in-memory innovations.
These innovations include –
We hope you found this blog informative, and we encourage you to read the Forrester Wave report, and for a deeper assessment of the vendor landscape contact Forrester to view detailed product evaluations and adapt criteria weightings to fit your needs through the Forrester Wave Excel-based vendor comparison tool. For more information please visit the resources below.
- Oracle Database In-Memory Product Page
- Oracle Database In-Memory Whitepaper
- Oracle Database In-Memory Customer Case Study
- Oracle Database 12c Release 2 For The Cloud Solution Brief
- Oracle Database Cloud Service 30-Day Trial
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