Create a mobile strategy that wins in the market place, and navigate the mobile landscape with confidence. Mobile Strategy helps IT leaders transform their business by offering all the guidance needed to navigate this complex landscape, leverage its opportunities, and protect investments along the way. IBM’s Dirk Nicol clearly explains key trends and issues across the entire mobile project lifecycle. He offers insights critical to evaluating mobile technologies, supporting BYOD, and integrating mobile, cloud, social, and big data. Throughout, you’ll find proven best practices based on real-world case studies from his extensive experience with IBM’s enterprise customers.